[ CASE ]
How we've built sales channel and earned $1 911 000 for Reproduction and Genetics Agency
[ Results in 18 months ]
Genetics Agency
41,595
Followers
11xIncrease Traffic to website
Increase Traffic to website
1 911 000Total Revenue
Total Revenue
[ Our Strategy ]
Our advertising strategy for Glass factory
Development of the rubricator, which diversified the content of the account and adapted it for a mass audience: complex medical topics are served in simple and understandable language.
Monthly professional photo shoots at the clinic have changed the look of the account for the better and filled it with unique content, making the posts rank higher on the smart feed among followers.
Our designers developed the design, which formed the basis of the company's brand book. The developed style was used on all of the client's digital platforms.
[ Results ]
Before
Using stock photos doesn't form a unified visual concept and also prevents the smart feed from ranking the posts because the visual is not original.
Lack of real people When selling the services that doctors provide, it is necessary to show specialists to form an idea of who the client might meet when he comes to the clinic.
Lack of a variety of visual form. No videos, photo carousels, etc. The account seems to be empty.
[ Results ]
After
Real photos of the equipment demonstrate the quality and conscientious approach to treatment.
The varied format (interviews with doctors, clique videos) shows that the clinic is ready to communicate with the audience and that it has nothing to hide in front of its followers.
A single color palette in the color of the brand book allows you to associate the account and the clinic as a single unit.
[ Results ]
Testing different audience settings
Real photos of the equipment demonstrate the quality and conscientious approach to treatment.
The varied format (interviews with doctors, clique videos) shows that the clinic is ready to communicate with the audience and that it has nothing to hide in front of its followers.
A single color palette in the color of the brand book allows you to associate the account and the clinic as a single unit.
[ RESULTS ]
Performance results for the client
in 1,5 years
[ RESULTS ]
41595 Followers 944 Clients recieved through Instagram with a Bill from $1,150 to $2,900
11 times Traffic to website 1911000 Total Revenue
[ Results ]
We've received the following results
We've achieved our goal and also have increased the base of job-seekers. We've gotten feedback from our client that all leads are real candidates.
1220$ Money Spent 4.5 CPL ( Cost per lead )
26 Become wholesale customers 45 At the negotiation stage